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NEW QUESTION 27
Northern Trail Outfitters wants to target all customers who have registered to receive Push Notifications. Their app uses the Mobile Push SDK.
In which two ways should this segment be created?

A. Using Automation Studio, query the_MobilePushDemographics Data View and save this to a data extension.B. Using Journey Builder, target the entire customer database then filter using MobilePush Demographics attribute group.C. Using Contact Builder, create a Filter Data Extension from AB Contact where there is record in MobilePush Demographics.D. Using Mobile Studio, create a Mobile Push Filtered List then filter on the MobilePush Demographics attribute group.

Answer: D

 

NEW QUESTION 28
Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.
What could be the reason the customer received the email through MCC?

A. The Email Opt Out field needs to be added to the Contact Page Layout.B. The previous send used Email Address as a Subscriber Key.C. The previous send's user needed to have edit permissions in Salesforce,D. Email Opt Out is only updated if the send originates in Salesforce.

Answer: B

 

NEW QUESTION 29
Northern Trail Outfitters (NTO) wants to implement an abandon cart journey. The data for the journey exists in three separate data extensions (DE).
* The first DE is populated by web analytics data, and does not contain a Subscriber Key or Email Address value.
* A Customer Reference DE is updated daily and holds subscriber information.
* The third DE is populated by a file sent to the SFTP after five days If the customer has not purchased the abandoned items.
* The third DE will be used in the journey for a decision split, and it does not contain a Subscriber Key or Email Address.
* If the web analytics file is empty, NTO does not want the automation to finish running.
Which order of activities should be used to fulfill this requirement?

A. File Drop Automation > Import File Activity > Verification Activity > Query Activity for file one >
Query Activity for file two > Data Extension EntryB. Scheduled Automation > Import File Activity > Data Extension Entry > Query Activity for file one > Query Activity for file twoC. Scheduled Automation > Import File Activity > Verification Activity > Data Extension Entry > Query Activity for file one > Query Activity for file twoD. File Drop Automation > Verification Activity > Query Activity for file one > Data Extension Entry > Query Activity for file two

Answer: A

 

NEW QUESTION 30
What is a capability of the Import within Contact Builder? Choose 2 answers

A. The target destination can be a DE, list, or All Contacts for Mobile Push or Connect.B. In order to use Map by Header Row, the fields in the DE and file must match exactly.C. The data source can be a local file, data filter, or file on any FTP.D. Like the Import Wizard, the Contact Builder import definition can be executed without saving.

Answer: A,B

 

NEW QUESTION 31
What functionality is contained in Journey Builder that does NOT exist in Automation Studio?

A. The ability to send an email to a Salesforce audience.B. Native execution of a Server-side JavaScript activity.C. Flexibility to wait based on duration or a specific time.D. The option to convert a qualified Lead to a Contact.

Answer: D

 

NEW QUESTION 32
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