Anyone who spends enough time selling on Amazon eventually realizes that it’s not the straightforward platform it appears to be at first. In the early days, it all feels simple—upload a few items, set the price, and wait for customers. But reality quickly sets in. Competition grows tougher, Amazon keeps adjusting its algorithm, advertising becomes more expensive, and customers expect quick responses and flawless listings. It doesn’t take long for sellers to feel the pressure.

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