In October 2025, YouTube removed dozens of AI-generated Bollywood videos that had garnered millions of views, following legal complaints by celebrities like Abhishek Bachchan and Aishwarya Rai Bachchan to protect their personality rights.

The rise of AI-generated videos featuring Bollywood stars in fabricated scenarios has raised serious ethical and legal concerns. Channels such as “AI Bollywood Ishq” uploaded hundreds of manipulated videos, depicting actors like Salman Khan and Aishwarya Rai in romantic or provocative situations without consent, putting their reputations at risk.

Several Bollywood celebrities, including Hrithik Roshan, Akshay Kumar, Amitabh Bachchan, Jackie Shroff, Anil Kapoor, Suniel Shetty, Karan Johar, and Kumar Sanu, approached the Delhi High Court to prevent unauthorized use of their images, voices, and likenesses in AI-generated content, particularly for commercial purposes.

In response, YouTube removed hundreds of videos that had amassed over 16 million views. Google confirmed the action, emphasizing its commitment to intellectual property rights and updating AI-related policies to prevent future misuse.

The fight against AI-generated fake content continues, with actors like Suniel Shetty approaching courts for protection. Platforms like Bollywood Naka provide verified news, helping fans distinguish real content from fabricated videos.

The crackdown highlights the importance of safeguarding celebrity rights and personal identity against AI misuse. With ongoing collaboration between platforms, celebrities, and legal authorities, audiences can stay informed through Today Latest News and Bollywood Naka as the digital landscape evolves.

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