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What Are Skills Covered in Official Exam?

The Microsoft MB-220 validation tries to educate the test-taker about a wide range of topics. Concepts like marketing configuration application, creating & managing the marketing form, and customer journey are explained easily. Overall, there are eight domains included in this exam:

Dynamics 365 customer voice

The learning of this objective covers the topics like creating surveys, preview the surveys, and the management of survey responses.

Monitoring leads, contacts, and accounts

This section is compact and explains the fundamental expertise required for creating and managing accounts, contacts, and leads with LinkedIn.

Marketing emails

Creating a marketing email using a template, managing a subscription center, and adding mandatory fields are what a learner will gain as this segment ends.

Segments and lists and their management

A fundamental understanding of managing segments and subscription center lists is covered in an extensive manner in this objective.

Marketing app configurations

Skills essential for configuring portal integration, social media, data protection tools, portal integration, and templates can be gained effectively in this first exam domain.

Customer journey control

An in-service marketing consultant can hone his skills in customer journey management in such a scope. How to publish a customer journey, implement targets, and determine content types are covered by such a topic.

Marketing forms and pages

Creating marketing forms and marketing pages is the focused learning on the third portion. Creating & adding content, adding forms, and many other functions related to the marketing forms and pages are the learning outcomes here.

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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q120-Q125):

NEW QUESTION # 120
Drag and Drop Question
You are an event coordinator for a company.
You are creating a multi-day conference event that will include multiple sessions and tracks.
For each use case shown below, which track type should be used? To answer, drag each use case to the appropriate track type. Each use case may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.

Answer:

Explanation:

Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event

NEW QUESTION # 121

Your boss has asked you to send out a simple email campaign using a Customer Journey.
Which four activities must you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation

NEW QUESTION # 122

You need to create a Global Customer Survey to capture the responses from your customers.
You need to make sure that Contoso's focused customers have the option to choose their preferred language
while responding. You also need to automate customer journey actions based on the Customer Survey
Response data.
Which five actions should you perform in sequence to achieve your goal? To answer, move the appropriate
actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation
Graphical user interface, text, application, email Description automatically generated

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/customer-voice

NEW QUESTION # 123
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that Traditional Emails are able to be used in customer journeys.
Does this meet the goal?

A. YesB. No

Answer: A

Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails

NEW QUESTION # 124
You are a marketing analyst at Contoso Ltd.
The marketing department would like you to provide survey responses from their Customer Success Survey
from this past fiscal year. Approximately 6,500 responses were received.
They would like each survey to be a single row, with the responses as a column for their analysis.
What should you do?

A. Open the project in Dynamics 365 Customer Voice. Select the survey in the reports section, and select
export all. The responses are downloaded in a CSV File.B. Use Advanced Find to query the CDS. Set the "Look For" to Dynamics 365 Customer Voice survey
responses. Export to Excel.C. Open the project in Dynamics 365 Customer Voice. Select the survey in the reports section, and select
export all. The responses are downloaded in an Excel File.D. Use Advanced Find to query the CDS. Set the "Look For" to Dynamics 365 Customer Voice survey
questions responses. Export to Excel.

Answer: A

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/survey-report

NEW QUESTION # 125
......

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