The Medical Aesthetic Devices Market comprises products used for facial and body treatments aimed at improving appearance through skin rejuvenation, body contouring, and skin tightening. Key medical aesthetic devices include laser resurfacing devices that use laser energy to peel away layers of skin to reduce wrinkles, scars, skin laxity, and pigmented lesions. Radiofrequency devices employ radio waves to induce neocollagenesis and tighten skin. Ultrasound devices use energy from sound waves to break down fat cells for body contouring. Increased demand for non-invasive aesthetic procedures and technologies have been driving sales of medical aesthetic devices globally.

The Global Medical Aesthetic Devices Market is estimated to be valued at US$ 15.44 Mn in 2024 and is expected to exhibit a CAGR of 7.8% over the forecast period 2024 To 2031.

Key Takeaways

Key players operating in the Medical Aesthetic Devices Market Size  are AGRANA Beteiligungs AG, Biome Bioplastics Limited, BIOTEC, Cardia Bioplastics, Novamont SpA, Kuraray Co. Ltd (Plantic), Rodenburg Biopolymers, and Wittenburg Group. These key players are focusing on developing new and innovative products to strengthen their market position.

The growing demand for non-invasive aesthetic procedures owing to rising consciousness about physical appearance and fitness among individuals is driving significant growth in the market. Patients are increasingly opting for non-surgical treatments owing to their minimal downtime and lower costs.

Technological advancements in medical aesthetic devices such as combination devices, use of Robotics, incorporation of artificial intelligence and augmented reality are making procedures more effective and comfortable for patients.

Market Trends

Combination devices that perform multiple functions are witnessing higher acceptance amongst clinicians and patients. For instance, devices that can perform laser skin resurfacing along with radiofrequency skin tightening in a single session.

The increasing adoption of non-invasive energy-based aesthetic devices for skin rejuvenation, body contouring, and fat reduction procedures is a key trend. Devices based on technologies such as laser, radiofrequency, intense pulsed light, and low-level lasers are gaining traction worldwide.

Market Opportunities

The rising medical tourism in countries such as Thailand, South Korea and China for inexpensive aesthetic treatments is creating significant opportunity for manufacturers and clinics in these regions.

Newer technologies such as high-intensity focused ultrasound and hybrid platforms that combine ultrasound, RF and other therapies in a single device will create new revenue streams for players.

Impact of COVID-19 on Medical Aesthetic Devices Market Growth

The COVID-19 pandemic adversely impacted the growth of the medical aesthetic devices market. Various lockdowns and restrictions enforced during peak pandemic periods led to postponing of non-essential medical procedures including aesthetic procedures. This negatively affected the demand for various medical aesthetic devices in 2020. Hospitals shifted focus to increasing ICU beds and procuring critical COVID-19 management devices. Resource allocation towards elective procedures reduced substantially. However, with lifting of lockdowns and improvement in pandemic situation post-2021, demand for various medical aesthetic procedures is recovering. Many patients are now opting for these procedures to enhance physical appearance affected during prolonged lockdowns and due to illness. This is positively augmenting the demand for various medical aesthetic devices. Key device manufacturers are focusing on new product launches in fast growing segments like body contouring, skin tightening and non-surgical fat reduction to leverage emerging opportunities. Adoption of advanced technologies like laser, ultrasound and radio frequency based devices is growing. Companies are expanding geographical footprint in high potential markets. Factors like rising medical tourism and focus on beauty consciousness will drive sustained growth of the market in coming years.

The North America region accounts for the largest share of the medical aesthetic devices market in terms of value. This is attributed to factors like growing aging population, higher consumer spending ability, well developed healthcare infrastructure and early technology adoption. Early approval and frequent launch of new generation devices by leading market players also boost the regional market growth. Asia Pacific is the fastest growing market for medical aesthetic devices propelled by increasing medical tourism inIndia and China. Rising middle class population, growing awareness about various aesthetic procedures and availability of cost effective treatments attract patients from other countries to the region. Latin America and Middle East & Africa offer emerging opportunities for key market players over the forecast period driven by improving healthcarespendingand accessibility.

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