The Global yoga mat market would reach value of USD 11.13 Billion by 2027, according to a current analysis by Emergen Research. This growth of the market can be attributed to growing awareness regarding health benefits of yoga among the new generation as well as elderly population. The increasing need to reduce stress in the body by activating the parasympathetic nervous system has driven the adoption of practice of yoga. Rising incidence of chronic back pain among elderly population has increased the adoption of yoga among geriatric population, as yoga relieves the back pain.  This, in turn, has boosted the demand for yoga mats. The geriatric population is also increasingly suffering from diabetes and cardiovascular diseases, which is driving the practice of yoga and, in turn, the demand for yoga mats. Yoga lowers the blood sugar level in people with diabetes and reduces the risk of heart diseases.

The latest report on the KEYWORD market offers detailed information about the industry based on the total revenue generated for the forecast period, 2020 - 2027. The comprehensive study performs an in-depth analysis of the KEYWORD industry and lays immense emphasis on the major driving forces and restraints expected to govern the overall business for the forecast period, 2020 - 2027. Most importantly, researchers assessing the business environment take a closer look at the past and present trends as well as the future prospect to offer business owners, stakeholders and field marketing executives an intellectual understanding of the winning strategies.

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The report also discusses the key players involved in the market such as Columbia Sportswear, Manduka, LLC, Lululemon Athletica, Hugger Mugger Yoga Products, Jade Yoga, Liforme Yoga, Fabrication Enterprises Inc., Sequential Brands Group, Inc., Barefoot Yoga Co., and ADIDAS AG

In addition, the study on the KEYWORD market for the forecast period, 2020 – 2027 quantifies the share occupied by the prominent players of the industry and enlightens the business owners from the fast-growing investment pockets and competitive landscape. Furthermore, the industry is classified into various segments with a detailed assessment of each and every aspect such as gross margin, profits, import and export status and others. All vital statistics are presented with the help of charts, tables and graphic images, which can be easily incorporated into any business presentation.

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Key insights presented in the report:

Market revenue shares by major business players, by type, by application, and market scope of global Yoga Mat market

Sales revenue by key players and new entrants

Competitive analysis of the key players including aspects such as company overview, product or services specification, vendors, and buyers.

Recent mergers, acquisitions, product launches, recent investments, and joint ventures

Regional analysis to provide insight to recent trends and opportunities

Yoga Mat Market segmentation

Distribution Channel Outlook (Revenue, USD Billion; 2017–2027)

Supermarket & Hypermarket

E-commerce

Specialty Store

Material Outlook (Revenue, USD Billion; 2017–2027)

Polyurethane

Natural Rubber

Thermoplastic Elastomer

Polyvinyl Chloride

Others (Jute and Cotton)    

In market segmentation by geographical regions, the report has analysed the following regions-       

North America (U.S.) (Canada) (Mexico)

Europe (Germany) (UK) (France) (BENELUX) (Rest of Europe)

Asia Pacific (China) (Japan) (South Korea) (Rest of APAC)

Latin America (Brazil) (Rest of LATAM)

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The market intelligence report further offers hard to find data derived from attractiveness analysis that narrates a lot about the products, regions and applications expected to generate more revenue. The research contains the details about the latest events in the KEYWORD market including but not limited to the product launches, acquisition and mergers, collaborations and technology advancements with an aim to help business evangelists, product owners and marketing personnel understand what the future demands, customer preferences, consumption volume, production capacity and supply chain management of the KEYWORD  market will be like.

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