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NEW QUESTION 54
A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A. Comment on competitor posts so that their community learns about the new line.B. Invite fashion influencers to promote the new line during a live launch.C. Start new social media accounts to target the new demographic.D. Run targeted ads across all the platforms that the brand uses.E. Ask community members to create a post and tag several friends.

Answer: B,D

 

NEW QUESTION 55
A toddler milk formula company with a large community asks the community manager to help due to low community engagement.
Parents join the community for support and to create connections with other parents. However, most members are disengaged.
What should the community manager do to increase meaningful connections among members in the closed group?

A. Ask members to share their favorite post from the group on their profiles.B. Create a poll for feedback on the milk formula.C. Develop content that encourages sharing photos and stories.D. Create a post announcing the release of the latest formula milk

Answer: C

 

NEW QUESTION 56
A community for social media experts wants to encourage engagement and growth. To do this, they want to offer more unique opportunities to meet and connect online.
They would like to produce regular sessions where influencers share their expertise.
What can the community manager do to meet this goal?

A. Post content customized by the influencers into the group and boost the postsB. Host a Q&A on Instagram Stories where members can submit questions to influencersC. Host live video Q&A sessions in the group where the influencers host the sessionD. Share exclusive access to the influencers Page and content for members

Answer: C

 

NEW QUESTION 57
A community manager is launching a campaign for Earth Day. The goal is to generate a higher rate of engagement from people outside of the community by inviting an influencer to go live on a Facebook Page.
Which metric should be used to determine if the goal is met?

A. Engagements generated from sharesB. Views on the videoC. Likes on the videoD. Engagements based on new followers

Answer: A

 

NEW QUESTION 58
A new member joins a local group for mothers. The group has strict guidelines, including ''No buy, sell, or swap posts allowed''. The new member creates a post that she has used baby clothes for sale.
What should the community manager do first?

A. Approve the post but tag the member on the guidelines.B. Post a reminder of the guidelines to the whole group.C. Post a welcome post including a link to the guidelines.D. Decline the post and provide the member with feedback.

Answer: D

 

NEW QUESTION 59
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