In 2025, email marketing continues to be a key digital marketing tool for brands throughout the UK and Europe. It's essential to find the right platform to tap into this potential, particularly in a busy marketplace. Recent benchmarks re... Continue

The Wake-Up Call: When Data Becomes a Liability The first quarter of 2025 dealt a sobering blow to UK retail. Major retailers, such as M&S, Co-op, and Harrods, fell victim to significant cyber attacks that exposed sensitiv... Continue

Discover successful UK e-commerce conversion rate optimisation tactics. To improve website performance and ROI, learn CRO tools, approaches, and services.
 
Imagine your e-commerce website gets 10,000 monthly visitors,... Continue

Europe's e-commerce scene is changing fast. E-commerce is still ahead of physical retail, but recent forecasts show that growth is slowing down. Industry analysts say UK e-commerce sales growth is set to slow to about 3.6% in 2025 due to... Continue

A browser tab clicks shut. The shopping expedition that promised much comes to an abrupt end even before reaching its desired destination. For e-commerce retailers, these moments are more than just missed chances; they're potential goldm... Continue

UK retailers lost a staggering £38 billion to cart abandonment in 2024. This problem is only getting worse, with losses jumping 11% since 2023. Nearly a quarter of all online transactions slip away right at the finish line. As y... Continue