Europe's e-commerce scene is changing fast. E-commerce is still ahead of physical retail, but recent forecasts show that growth is slowing down. Industry analysts say UK e-commerce sales growth is set to slow to about 3.6% in 2025 due to... Continue
A browser tab clicks shut. The shopping expedition that promised much comes to an abrupt end even before reaching its desired destination. For e-commerce retailers, these moments are more than just missed chances; they're potential goldm... Continue
UK retailers lost a staggering £38 billion to cart abandonment in 2024. This problem is only getting worse, with losses jumping 11% since 2023. Nearly a quarter of all online transactions slip away right at the finish line. As y... Continue
Kevin Le Guyader is the Head of Marketing at SaleCycle. He is passionate about creating impactful marketing strategies. His work focuses on understanding online shopping behavior, leveraging data-driv
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