Pass Guaranteed Quiz 2023 Salesforce High Pass-Rate Marketing-Cloud-Email-Specialist: Salesforce Certified Marketing Cloud Email Specialist New Braindumps by liboc88735 liboc88735

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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q123-Q128):

NEW QUESTION # 123
Northern Trail Outfitters (NTO) notices a larger than normal drop in engagement and a spike in unsubscribes after its sales team added a newsletter that is sent three times a week, in addition to the normal commercial marketing messages sent throughout the week.
Which action should be taken to reduce the number of unsubscribes and increase engagement for NTO's program?

A. Create more focused segmented lists for messaging.B. Focus on action-driven subject lines.C. Add complementary SMS campaigns.

Answer: C

NEW QUESTION # 124
A marketer wants to create an email that will look great on both a desktop computer and a mobile device.
However the marketer is not familiar with writing code for responsive design and does not have available resources to design the email. Which template can the marketer choose when creating an email?

A. Standard templateB. Responsive Web templateC. Mobile-optimized templateD. Media template

Answer: C

NEW QUESTION # 125
Northern Train Outfitters wants the From Name on the monthly Newsletter to come from a specific User who is set up in the Marketing Cloud. Which feature would be used to set up this From Name selection?

A. Content informationB. Sender ProfileC. Delivery ProfileD. Can-SPAM classification

Answer: B

NEW QUESTION # 126
Which send process can use Sender Profiles? (Choose 3)

A. Test SendsB. Guided SendsC. Triggered SendsD. User-Initiated SendsE. Simple Automated Sends

Answer: B,C,E

Explanation:
Explanation
efinitions
Triggered Send Definition - A triggered email is a message that Marketing Cloud sends to an individual subscriber in response to a subscriber action. For example, sending a confirmation message after a customer makes a purchase is a triggered email.
User Initiated Send - In Email Studio, create a user-initiated email message interaction to send to a user-initiated subscriber list or data extension in your program.
A user-defined email message interaction occurs when you manually start the send, while a triggered message interaction occurs in response to an action or API call. To put it in simpler words (TL/DR):
Triggered Send Definition - hit by API/Smart Capture to instantly send a 1:1 message. Usually used for Transactional messages (receipt, shipping, etc) and inside of Journies.
User Initiated Send - a 1:Many job that mimics a manual Guided Send, but is preset to allow a single click execution or to allow for repeatable scheduling inside of an Automation. (e.g. Monthly newsletter, daily update email, etc.)

NEW QUESTION # 127
A marketer is about to introduce Content Builder to the entire Northern Trail Outfitters' marketing team.
Which three considerations should the marketing team keep in mind as they begin using Content Builder?
Choose 3 answers

A. Establish a naming convention optimized for search.B. Focus on creating and importing content for one primary channel.C. Create a folder structure prior to importing assets.D. Import duplicate copies of content for different messages or groups.E. Review permissions and roles for users accessing Content Builder.

Answer: A,C,E

NEW QUESTION # 128
......

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