Discover innovative ways to boost your online reputation with these 10 creative methods to Get More Google Reviews and stand out in search results.

 

As a business owner, you know how critical online reviews are for your reputation and for attracting new customers. Google Reviews, in particular, is a critical part of your online presence, as they influence your search rankings and help potential customers make informed decisions about your products or services.

 

Here are ten creative ways to get more Google Reviews:

 

Ask for Reviews

Asking your clients to provide a review on Google is the simplest approach to obtaining them. You might reach out to your pleased customers via any method of communication (email, message, phone call, social media, in person) and ask them if they would be open to sharing a brief video about their experience with your brand.

 

To make them understand the "why" behind your request, you may also explain the significance of video testimonials and how they can help your business expand.

 

Use QR Codes to Link Review Pages

Almost everyone today has access to a mobile phone, making them quite common. This means that any consumer will be able to scan a QR code and go directly to the website it links to. So, as a business, one surefire approach to encourage customers to submit reviews is to print your QR code on invoices, marketing materials, or any other location where they are likely to see it.

 

Diversify Platforms On Which You Can Get Reviewed On

As the saying goes, Don't put all your eggs in one basket; the same can also be applied to your brand's reviews. It is good that your business is getting reviews from customers on Google, but plenty of customers use other outlets for reviews, such as Yelp, Angie's List, Facebook, etc. The reviews on your business will look purchased and superficial if users see a ton of it on Google and none of it on other portals.

 

It is very important to allow your user to choose the site as per their wishes. Chances are you will find users that go the extra distance and post reviews of your business on multiple locations.

 

Create an Incentive

Offering rewards in exchange for reviews creates a win-win situation for you and your client. The option of asking consumers to submit reviews is very popular. In exchange for them, you might give them discount coupons to use on their subsequent purchases or a free item or service.

 

However, you must ensure that your incentive program does not violate Google's policies and that you're incentivising customers for leaving a review and not specifically a positive review.

 

Create a Short Link to Add It to All Your Business Channels

The link you produce is a string of characters, usually an eyesore. Use free link shorteners on the web that can help you shorten and even personalise your review link to add to its readability quotient.

 

Create a Review Page on Your Website

Adding a link on all your channels makes it much easier for your customer to leave your business a Google Review. Add it to your brand's business website on a dedicated reviews page and in the website's footer as well. Of course, you could fill your reviews page with screenshots, but the best alternative is to put them in text form.

 

Reviews are key-rich words; therefore, involving them on your reviews screen ensures that Google's algorithm can pick up on them, making it a great small business SEO strategy.

 

Use Email Marketing

Using email marketing to increase your Google reviews is also really effective. For example, send a follow-up email to your consumer after a sale or service, thanking them for their patronage and asking for a review. To make it simpler for your customers to leave a review, you could also offer them a direct Google My Business listing link.

 

Include the customer's name and information about their order or service to make your emails more personalised. This helps to form a lasting impression in the customer's mind by forging a personal connection between your company and them.

 

Make the Process Easy

An important thing you can do to increase positive Google reviews is to make the process of leaving a review as easy as possible. This includes providing clear instructions and a link to your listing.

 

Ensure that your business information is accurate and up-to-date on your Google listing to make it easy for customers to find and review your business. This can include your business name, address, phone number, and website.

 

Respond to Negative Reviews

No matter how good your business is, you will receive negative reviews because you can only please some. However, these kinds of reviews are an opportunity for your business to showcase its customer service skills.

 

You also need to be mindful to respond professionally and politely, which in turn, shows your potential customers that you care and want to go that extra mile to make things right.

 

When responding to negative reviews, be sure to address the specific concerns raised by the customer and offer a solution. Be empathetic, and apologies if necessary. This can turn a negative review into a positive one and show potential customers you value customer service.

 

Encourage Satisfied Customers to Leave a Review

An essential step in getting positive Google reviews is to encourage your satisfied customers to leave a review. You can do this by providing them with a direct link to your Google business listing. This makes it easy for them to leave a review without searching for your listing.

 

You can also include a call to action on your website and in-store materials, asking customers to leave a review. This can be something as simple as including a Google listing link on your website or as complex as creating a dedicated landing page for reviews.

 

In conclusion, Google Reviews are crucial for your online presence and reputation. Implementing these creative ways can help you get more reviews and maximise their impact. Be bold and experiment with different tactics to find what works best for your business.

 

While Google reviews are one of the best methods to attract new customers, another tried and tested method of maximising your brand's reach is through Video Testimonial platforms. Collect video testimonials from your clients the easy way.

 

Reach out to our experts, and we'd be happy to aid you in extending the reach of your business in more ways than one!